About Dubai Holding Entertainment:

Dubai Holding Entertainment offers an impressive range of destinations and attractions that enhance the appeal and competitiveness of Dubai as an international tourism and leisure hub, with the added value of the quality of the facilities and the high standards of training, supervision, and security.

Ain Dubai, the tallest observation wheel in the world, is the jewel of the Bluewaters extraordinary and one-of-a-kind experience and is set to offer a majestic new experiential perspective from the eye in the sky across Dubai’s mesmerizing skyline.

Global Village is one of the longest established tourist attractions in Dubai having opened its doors in 1997. It offers world-class cultural and family entertainment, featuring 26 international pavilions and millions of visitors every season.

As the most recent attraction within Dubai Holding Entertainment, Dubai Parks and Resorts™ is the Middle East’s largest multi-themed leisure and entertainment destination comprising of three separate theme parks: MOTIONGATE™ Dubai, LEGOLAND® Dubai and LEGOLAND® Water Park.

Leading destinations and attractions by Dubai Holding Entertainment also include Coca-Cola Arena, the largest multipurpose indoor arena in the Middle East; Roxy Cinemas, a premiere theatre experience; and The Green Planet in City Walk, a destination that recreates a tropical forest and many more.

Dubai Holding Entertainment owns the largest radio network in the region. Arabian Radio Network (ARN) is the most dynamic multiplatform broadcaster in the UAE and is at the forefront of innovation. It provides advanced in-studio cameras, broadcasting on-air, online on smartphone apps and the Apple TV platform. ARN has ten radio stations, including Dubai Eye, Virgin Radio, Al Arabiya and Hit – reaching over 200 nationalities and 4 million listeners each week in seven languages.

Building on ARN’s commitment to embracing the future and being able to provide access to the best marketing platforms in the region, MPN by Dubai Holding Entertainment is a multimedia sales house, operating premium out-of-home assets, video production, event sponsorship and activations.

Job Overview:

Here's your chance to step into the role of Senior Manager - Digital & Social Marketing at Dubai Holding Entertainment in this position, you'll take on key responsibilities that include:

• Deliver and execute the digital strategy for the portfolio, across all parts of the digital funnel

• Campaign Management: deliver campaign plans and end-to-end execution of digital campaigns as

part of overarching marketing campaign. Optimising campaigns throughout. Deliver campaign briefs,

daily reporting and debriefs.

• Developing annual digital strategy and digital campaign plans and setting goals for the department to meet deliverables

• Reviewing analytics data to measure the effectiveness of digital marketing campaigns and making adjustments when necessary

• Developing marketing strategy and planning for online advertising campaigns, including SEO, social

media, PPC ads, and video or display ads

• Developing relationships with agencies, social and platform providers, and internal stakeholders to

foster new business opportunities within the company

• Conducting research on new trends in technology or customer behaviour that may affect the

company’s bottom line

• Working with web designers and programmers to develop new website features or overhaul existing

ones

• Establishing guidelines for content creation to ensure that all materials are consistent with the brand

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• Managing the digital marketing budget, including staff hiring and training activities

• Monitoring the performance of digital channels to ensure that they are reaching their target audiences and generating conversions

• Comply, train and manage GDPR requirements

• Manage internal audit for digital team including data security, digital channel security

About you:

The preferred candidate for this role should possess the following experience and credentials:

• Bachelor’s degree or equivalent digital qualifications

• Minimum 8 years of relevant experience

• Strong communications and marketing acumen

• Develop and implement all standards and procedures

• Achieve business goals and objectives for the marketing department

• Monitor performance of team members and manage performance

• Promote a healthy, safe and hazard-free work environment

• Accountability for expense budget development and management

About the Benefits:

In the world of entertainment, Dubai Holding Entertainment is dedicated to nurturing the talents and well-being of our team members. Join our dynamic and diverse workforce to enjoy a comprehensive benefits package that includes competitive compensation, exciting career development opportunities, and a collaborative and creative work environment. We strongly believe in empowering our workforce, as they play a pivotal role in shaping unforgettable entertainment experiences for tomorrow.

We are committed to attracting the brightest minds and nurturing the most innovative candidates who aspire to make a significant impact on the future of the entertainment industry in Dubai. At Dubai Holding Entertainment, we embrace equal opportunity and promote a discrimination-free environment where everyone's unique talents and contributions are celebrated. Join us in crafting a thrilling and extraordinary tomorrow in entertainment!